PILLAR Performance - Iron Advanced + C - Blood & Energy Support

Why We Love It Endurance training exposes every weak link in the system, and iron status is often the first to crack. We love Iron Advanced + C because it supports athletes who train hard, sweat heavily, and demand consistent energy output without the gut discomfort that often comes with iron supplementation. It is built for runners, triathletes, cyclists, and active women who want to train with confidence, knowing their oxygen delivery and energy pathways are properly supported through long blocks, altitude exposure, and high volume weeks. Talk Nerdy To Me Iron Advanced + C uses Ferrochel®, a patented ferrous bisglycinate chelate where iron is bound to two glycine amino acids. This chelated structure protects iron during digestion and allows absorption via amino acid transport pathways, reducing competition with other minerals and limiting inhibition from phytates and oxalates commonly found in plant based diets. Compared to traditional iron salts such as ferrous sulfate or fumarate, Ferrochel® delivers superior bioavailability with significantly improved gastrointestinal tolerance.Iron plays a central role in haemoglobin and myoglobin formation, enabling oxygen transport to working muscles, while also supporting mitochondrial enzymes involved in ATP production. Vitamin C is included to maintain iron in its reduced ferrous form, enhancing non-haem iron absorption in the small intestine and contributing to reduced fatigue and normal energy metabolism. Each batch is Informed Sport Certified, ensuring suitability for tested athletes. Fast Facts - 23mg elemental iron - Ferrochel® iron bisglycinate chelate - Vitamin C enhanced absorption - Supports healthy red blood cell production - Helps maintain energy levels and reduce tiredness - Supports physical performance and endurance capacity - Informed Sport batch tested - Vegan, allergen free formula - Australian made supplement